This is the PowerPoint presentation containing the initial pitch for The Konjac Sponge Company, which is the company I want to make an advert for. It contains quantitative data from my market research (a survey), discovering whether my target market would actually be interested in buying the product I want to advertise; as well as qualitative data from respondents about the main TV channel that they watch (with ad breaks) to help me decide where and when I'd want my advert to be scheduled. It also contains information about my correspondence with said company.